Social media is a game changer. In the days of print, those who had the highest budget won the battle for business.
But today, a nonprofit with just a few resources—that is honest and conducts itself honorably—has more of a chance to flourish than ever before. Your budget (or lack thereof) is no longer the determining factor of success.
While social media has leveled the playing field when it comes to visibility, there is one thing that is missing: A personal connection to those most likely to support your cause. Social media is saturated with content lacking purpose, and common social media strategies revolve around the idea of reaching as many people as possible. But it has been proven time and time again—quantity doesn’t always mean quality, especially when you don’t have the manpower to wade through those who aren’t passionate about your cause. Marcel Reyes, an avid committee member and ambassador of several organizations, once said, “What we really need is a Swiss Army knife, a tool that we can integrate into our daily routine while still reaching a lot of our supporters at once.”
GetAssist is designed to be that Swiss Army Knife.
Gaining More Resources
Running a nonprofit organization is often incredibly difficult due to limited funding, manpower and time. Connecting to those within your organization and those who are working toward your goals across the globe is essential. A GetAssist Business Membership allows you to create an internal community to keep employees and volunteers on the same page in the most crucial times. If you need to find a new employee, you can post a job listing and connect directly with your applicants. If someone needs volunteer hours, they can submit a request on GetAssist and you can be the first to answer that call. Many volunteers may not remember exactly when they signed up to help out, but on GetAssist the calendar pushes to their Google calendar so they can keep up even when their lives become extremely busy.
Keeping any business or non-profit up and running for years takes ingenuity and dedication. Whether your organization is brand new or you’ve been going strong for years, a fresh perspective can solve most of your largest issues. GetAssist’s Business Community provides a place for business owners and nonprofit directors to connect and support each other. Finding others who have gone through similar experiences and can give you advice may allow you to avoid pitfalls that could prove fatal to your company.
One of the main reasons people are hesitant to continue giving is that they don’t have a direct line of sight into how their contribution specifically helped the initiatives they care about. There are countless stories of nonprofit organizations that used donations for things other than what they promised. This has made it even more difficult to retain loyal, passionate donors. If you’re able to demonstrate to those who have donated in the past that their money went where they expected, it will encourage them to keep supporting your cause. GetAssist allows you to create both public and private groups so you can taper your message to specific groups of people. The blogging tool included in the platform allows you to strengthen the community that is most interested in your organization. With the use of these functions, the application of funds should be no question to potential donors.
Because of the lack of resources that nonprofits often face, every communication must be purposeful. Every interaction should be followed by a positive reaction, whether that’s by other businesses or everyday people. GetAssist is here to take your nonprofit to the next level.